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LESSON DESCRIPTION
“McDonald’s: Who is Really Behind the Restaurant’s Success?” is a 45- or 60-minute ESL lesson designed for upper-intermediate students (B2-C1). This engaging lesson delves into the history of McDonald’s and the key figures behind its global expansion, with a focus on business strategies, innovation, and business ethics. It’s perfect for teachers aiming to introduce business concepts through language learning.
LEVEL: B2 – C1
LESSON TIME: 45 – 60 MIN
Why Choose This Lesson?
- Engaging Warm-Up for ESL Students
Begin with engaging, thought-provoking questions like “How do you think McDonald’s became a successful global brand?” and “What makes a company revolutionary today?” These prompts foster dynamic discussions about global business and the influence of large companies on the market. - Business Vocabulary and Practical Application
This lesson includes key business-related vocabulary such as “franchise,” “mascot,” and “assembly line.” Students will reinforce their understanding of these terms through vocabulary matching exercises and gap-filling activities, ensuring they can apply the vocabulary in real-world business contexts. - Critical Thinking and Business Ethics
Students will explore the controversial role of Ray Kroc and the McDonald brothers, engaging in discussions on business ethics, innovation, and the impact of branding strategies. These conversations encourage critical reflection on the ethical aspects of business practices and the influence of branding on global markets.
Ideal For:
- ESL teachers looking to incorporate business case studies and corporate history into their language lessons.
- Courses focused on enhancing students’ knowledge of business ethics, innovation, and global branding while improving their English language skills.
- Teachers seeking upper-intermediate ESL lesson plans that engage students in discussions about global business success.
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Download “McDonald’s: Who is Really Behind the Restaurant’s Success?” from Perfect Teacher today, and inspire your ESL students to think critically about business practices, branding, and global innovation!
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